For beginner to intermediate level marketers, this marketing guide will help you optimize your online content and turn viewers into customers. 

You'll learn:

  • The three common conversion goals that affect your bottom line.
  • How to optimize your blog content for conversions.
  • How to optimize your off-site content, including videos, webinars, PowerPoint presentations, and more.
  • How to promote your content for conversions.

And, you should also find some inspiration along the way.


"This is such a helpful guide even if you have years of marketing experience. It has sparked many new ideas for me."  -- Jayne G. 

"This is so easy to read and follow. I will definitely be putting many of the guide's recommendations into action!" -- Steven M.


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