Customers respond to eNewsletters…if they're done right. There are dozens of small decisions that marketers make every time an eNewsletter is created. From selecting images, picking up creative and responsive design, to writing effective copy — each step affects how a subscriber engages with the content. In this on-demand webinar, content creator Lisa Furgison McEwen helps you create a modern eNewsletter that your subscribers will not only read but share with others.
In this webinar, you'll see:
View this webinar and deck to learn how to start creating awesome eNewsletters that exceed average response rates.
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“This was one of the best webinars I've ever attended. The presenter was hugely knowledgeable and shared meaningful information. She didn't chit-chat at the beginning. She got started right away, and kept moving at the right clip, never belaboring a point to death. She had an agenda that was clear. I have never spent so much time actually listening to a webinar.”
CareerFrames LLC | Writer
“This webinar had new ideas, a crisp presentation, and a few surprises such as power of negative headlines - e.g. unicorns plummet instead of unicorns take flight.”
Associate Director, Development Communications & Stewardship
GW Elliott School of International Affairs